Some rogue users adopt a strategy to disrupt the hunt they are the subject on the Internet: they do not register on Facebook. Smart. In theory, that sheltered the intrusive algorithms developed by the Silicon Valley giant, notorious for tapping into our private data, scan, collect and analyze our behavior online …
But company Mark Zuckerberg is more twisted than it seems at first. Because even if you have not registered on Facebook, the site deposits without your knowledge a “cookie” on your computer when you visit a public page (event, fan page …). This little file can keep track of your browser, and clean up your identity information (location, language, machine used …).
Faced with the abuse long known, the national Commission on informatics and liberties (CNIL) attempts to replicate. In a ruling Tuesday, January 26, the authority shall “Facebook Inc.” remains until the company to act in compliance with the Data Protection Act of 1987. It accuses him of “unfair collection” of data. Facebook now has three months to remedy that illegality.
Many shortcomings
“This notice is quite normal and certainly reflects a ras-le-bol of users,” confirms Jean -Baptiste Soufron, a lawyer specializing in digital issues.
Because it is after an investigation began in March after Facebook announced to have changed its privacy policy, and in which the CNIL has inspected the premises of the social network, that the authority has detected “serious breaches” under French law, particularly with respect to privacy.
“the web giants have very bad press for the protection of privacy, and this is broadly deserved, “responds Caotpont Tanguy, Managing Director Kaspersky lab security. “The CNIL does not make a mistake by attacking Facebook, with nearly one in two French in his repertoire.”
Cookies for advertising purposes
In addition to cookies deposited on the browsers of non members, the pin protective authority collection “without express consent” data users “for their political opinions or religious, and sexual orientation.” Facebook offers no information on the use made of such data. Above all, the behemoth of the web is the tightrope regarding its advertising policy:
The website deposited on a user’s computer cookies for advertising purposes, without having properly informed prior to or to their prior consent, “warns the CNIL.
the American giant is using a combination of data to display targeted ads,” which infringes their fundamental rights and interests and undermines respect for their privacy, “said the CNIL. Because behind every Internet, there is the cyber-consumer, to which these advertisements are intended.
invisible tracking
the management made by Facebook cookies is central criticism of the CNIL. All websites can stick a cookie on your browser. in the manner of a hook, they “anchor” in a data file that consider useful (IP address, password, etc.) in order to read them during future consultations. Regarding Facebook, this includes age, gender, and email address.
But in the era of the hypertext and embedded codes, websites are no longer siled entities. Today, Internet is without borders: Web pages are littered with bits of code (scripts), windows (iframes) and other commercial bands that come from external sites or ad networks. Embedded in pages, these elements function as transmitting beacons: the pre-installed cookies can detect and probe the
Facebook stores data that is not as user data, but also those. of people who go on sites where there are Facebook buttons, “said Jean-Baptiste Soufron.
When you browse an information site (” L’Observateur “, for example), Facebook may by now the “Share” button, “like” or “connect” store tours and collect online behavior (consultation frequency, etc).
But if you dating frantically Namibia to travel guides listings on Amazon, it is likely that advertisements on the internet referrals you to a small ticket Ryanair, to the south west Africa.
Get collected data?
the battle between Facebook and french law is far from complete. the law still stumbles in the field of data portability. That is to say, the right for users to retrieve data collected on them. This is akin to an obstacle course for Max Schrems, a young Austrian student, for less stubborn, who tried the experiment in 2011 to retrieve the data that Facebook has collected about him. At an end, 1,200 pages resuming his activity on the social network have been issued to him. Whose information he thought he had deleted.
“When you quit Facebook, it should not be that your private data remains on the social network without that you can easily access or recover them. The business is not very clear on that can recover anything after the termination of your account, “said Jean-Baptiste still Soufron. Portability is one of the measures of the strongly contested PJL digital, passed in November to the Assembly, which must now pass the test of the Senate.
On expiry of the three months of ultimatum set by the CNIL, the Commission could initiate sanctions proceedings against Facebook. Maximum penalty that may amount to 150,000 euros.
Two years ago, the CNIL had condemned Google fined this, Deputy of the obligation to publish on its page Home to a statement on the decision, and for 48 hours. A coup which had started the com ‘of Google’s respect for private life.
Paul Conge
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