Saturday, July 16, 2016

Brussels new investigation against Google – Boursier.com

The Commission has sent “statements of objections” to the Mountain View company. One is on the platform “AdSense for Search”, through which Google places ads as an intermediary on third party websites …

(Boursier.com) – Once yet, Google is accused of abuse of dominant position by the European Commission … Brussels said Thursday it had sent “statements of objections” to the Mountain View company.

one is on the platform “AdSense for Search”, through which Google places ads as an intermediary on third party websites. The second is its price comparison service …

Pub online: anti-competitive clauses

About “AdSense” Google’s practices have enabled him “to protect its dominant position in the field of contextual advertising online and to prevent existing and potential competitors, including other search providers and online advertising platforms, access to commercially important sector and s’ will develop, “argues the EU executive body.

in addition, Brussels noted that Google has a dominant position on the market of advertising intermediation with PDM 80% in Europe … the Commission is concerned that Google has imposed on its challengers anti-competitive rules such as the establishment of an exclusivity clause with third parties or the obligation to apply for prior authorization to show the competitors ads.

price comparison: 1st reinforced conclusions

in terms of its price comparison service, new elements have strengthened the preliminary conclusion of the Commission that Google has abused its dominant position by “promoting systematically its own price comparison service – Google Shopping, ed – in its pages of general search results “

The European Commission had sent a statement of objections in April 2015 on this subject.

Android also in the viewfinder

another case of abuse of dominant position was opened by the Commission in April. It concerns the Android operating system for mobile devices. Brussels believes that the Google Search search engine “is pre-installed and set as the default search service, or exclusive, the vast majority of Android devices sold in Europe” …

  – © 2016 Boursier.com
 

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