Sunday, July 10, 2016

Farnborough: Airbus and Boeing still giants in race for orders – L’Express

We are still in a strong race taking orders between Boeing and Airbus, with discount rates that may be significant to the catalog price ,” notes Stéphane Albernhe, managing partner Archery in Strategy Consulting firm.

This may seem paradoxical, while Boeing and Airbus have problems with their supply chains to secure the ramp-up “, he continues.

The American giant has recorded 276 net orders since the beginning of the year, against 183 for its European rival. Observers expect a smaller harvest of orders at the Farnborough Airshow, which opens Monday in Britain.

The biennial event, held alternately with the Bourget, had beaten at its last edition in 2014 his own record, with $ 201 billion (181 billion euros) of firm orders and optional.

The consensus is that a limited number of new orders is expected ” during the show, “ consequence of full order books and the long delays in taking delivery airplanes “, analysts have estimated Kepler Cheuvreux on the eve of the show.

Together, Airbus and Boeing are the overwhelming majority of 13,400 aircraft order backlog in aerospace, 10 years of work at the current rate of production.

– Late delivery –

To maintain their positions or gain new markets, the two giants have therefore announced last year the ramp-up of production, including their best -sellers A320 and 737 to reduce the delivery waiting times, which will be seven to eight years after those achieved production rates.

There is an underlying element that is very powerful, says Stéphane Albernhe. The market (airline) increases at a rate of 4.5% per year, which is huge. So as long as this rate is maintained, the airlines will continue to grow and new entrants will appear.

Airbus plans to increase production of the A320 to 42 aircraft by months today to 60 by the end of 2018, and 42 Boeing 737 copies per month to 57 in 2019.

But despite careful preparation, maturity problems of Pratt & amp motors; Whitney for the A320neo caused delivery delays at Airbus.

The manufacturer had to park ready devices without reactors – the “gliders”, prefers to laugh director of group operations, Tom Williams – on the tarmac in Toulouse and Hamburg.

According to CEO Bregier, about 25 aircraft were waiting to drive on the eve of Farnborough. But he played down, it only represents two weeks of production.

Despite this setback, Airbus maintains its objectives of deliveries this year: 650 devices which just under a hundred A320neo. He has remade some of his late, since 296 aircraft were delivered on the eve of Farnborough – including nine A320neo – against 183 at the end of April.

They have this ramp-up issue, Stéphane Albernhe resumes. It’s a big pressure for them from their clients that can become a strong irritant, give rise to penalties and even destabilize the established relationships of long standing.

Qatar Airways, which should have been the first to receive the new A320neo this year, has canceled the order of a apparatus.

However, the two giants “ continue to take orders on the basis of stored very price with -30, -40, -50% for large contracts while theoretically, when an industry is under-capability, prices tend to increase , “notes Stéphane Albernhe.

This is the paradox in appearance: a lot of pressure from airlines, big risks on the supply chain, and therefore the ramp-up not guaranteed, and on the other hand, order intake with sometimes very advantageous commercial conditions for airlines.

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