UPDATE 1-Netflix gaining more subscribers than expected with international – Challenges.fr

April 15 (Reuters) – Netflix gained more subscribers than expected in the first quarter due to its policy of conquest of new markets around the world

The US group and TV. video on demand on the internet has seen its clientele increase of 4.88 million subscribers worldwide in the first three months of 2015, a jump of 22% year on year, and especially more than its own forecast of 4 , 05 million.

As Netflix earned about 13% Wednesday in transactions after the close on Wall Street following the announcement of the results, after finishing the session at 475.46 dollars.

Netflix, which pervades the media landscape with original series like “House of Cards”, leads an international development offensive strategy to offset the slowdown in growth in the United States. It has launched services in Australia and New Zealand in the quarter and it is about to establish itself in Japan in the course of the year.

It has gained 2.6 million subscribers in nearly 50 markets outside of the United States during the quarter ended March 31, bringing its total customer base to 62.27 million users around the world.

company said it expects to record additional 600,000 subscribers in the United States during the quarter and 2.5 million worldwide.

Netflix has also chosen to invest in original productions to counter the competition HBO, a subsidiary of Time Warner, Amazon, Hulu, but also pay-TV providers.

While his action is trading above $ 300 for over a year and a half Netflix announced it would seek permission to increase the number of its shares, which could lead to a split.

He reported Wednesday a turnover of $ 1.57 billion (€ 1.47 billion) in the first quarter after 1.27 billion last year.

The cost of international expansion has reduced contrast over half net profit to $ 23.7 million, or 38 cents per share.

Out exceptional, Netflix posted a profit of 77 cents per share.

Analysts on average expected a profit of 69 cents per share on revenue of 1.57 billion, selonThomson Reuters I / B / E / S. (Office of Bangalore; Bertrand Boucey for the French service)