Monday, April 6, 2015

Dailymotion soon bought by Vivendi? – Europe1

Europe 1

LIONEL BONAVENTURE © / AFP
Europe 1

The media group Vivendi has made an offer to redeem in Orange Dailymotion for about 250 million euros, according to Europe 1 information confirming those daily Le Monde . An offer that followed the abandonment of the Hong Kong PCCW Group, which was a candidate for such redemption but withdrew Monday after the veto of the French government. The telecom operator must consider the offer Tuesday at an exceptional board.

Orange seeking a partner to Dailymotion. Orange, which controls Dailymotion since 2012, actively seeking a partner able to fund the growth of this platform online video rival YouTube, and to ensure its development outside Europe. For if Dailymotion is the second online video service in the world, the gap with Youtube – Google subsidiary – is immense. The French company is therefore seeking a partner to finance its development, particularly in Asia, and thought he had found the ideal profile with Yahoo. But due to the opposition of Arnaud Montebourg, Minister of Relief productive, negotiations had flipped over in spring 2014.

Orange had found alternative funds with Hong Kong PCCW, present in the media and telecoms. Especially since it has an advantage: Asia is an area where YouTube has not yet imposed and where Dailymotion can potentially take first place. But if the French Minister of Economy has since changed his position remains the same: France wants to keep some influence on Dailymotion and would prefer a European partner. PCCW has thrown in the towel Monday before another candidate is the tip of his nose. Vivendi

© VIVENDI

Why is he interested Vivendi The media group out of a profound change, has a war therefore treasure. Since the summer of 2013, Vivendi has sold much of it held companies: the operator SFR, publisher Activision-Blizzard video games, or the Morocco Telecom operator. With a reserve of over 15 billion euros and a new leading shareholder in the person of Vincent Bolloré, the group must invest in new sector.

In the race for redemption Dailymotion Vivendi thus has a double advantage: he has sufficient financial reserves to develop the online video platform, but also to enhance content on the Internet. It is indeed the owner of Universal Group, the world leader in the music industry, and the Canal + Group, the leading French broadcasting group. Much content that Vivendi might try to develop on the Internet, replaying somehow strategy Jean-Marie Messier have both programs and the means of dissemination to value and monetize the famous marriage of content and pipes

& gt;. & gt; Find on the same subject, the Eco Edito our columnist Nicolas Barré:

& gt; & gt; ALSO READ – No, Dailymotion not become Hong Kong

& gt; & gt; ALSO READ – Dailymotion: after Montebourg, Macron said no to Chinese

& gt; & gt; ALSO READ – Dailymotion: Montebourg he has done too much

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