The giant online commerce disclose the email the boss and accuses the Hachette publishing house “to use the authors as human shields.” Amazon does not digest the open more than 900 American writers against its business practices with Hachette letter.
The dispute between Hachette and Amazon and festers takes a turn increasingly public. Latest episode on Saturday, Amazon disclosed the email address of the American boss of publisher Hachette, a subsidiary of Lagardère. The American specialist in online sales and encourages readers to write to the owner of number 4 publishing in the United States to put pressure on the trade dispute between them for more than five months.
“We will not give up the fight for reasonable prices e-books,” pleads the distributor in a letter posted online. “We believe that making books accessible is good for culture. We (therefore) need you. Please write to Hachette and put copy us, “urged the American group, who does not hesitate then to deliver the email address of Michael Pietsch, the CEO of Hachette Publishing Group.Le online retailer invites and readers to take sides in the conflict against Hachette.
Stephen King and Paul Auster among the signatories of the petition
Amazon has indeed been bitten by the position of more than 900 authors who have published an open letter on a page whole New York Times this weekend. The latter denounced the negotiating tactic of online retail giant to force Hachette reduce its margins on the price of digital books. “As authors, most of which are not published by Hachette, we are strongly convinced that no book dealer should block the sale of books or to prevent or discourage customers to order and receive books that they want to “proclaim these writers, including the famous signatures like Stephen King and Paul Auster.
This advertisement in the New York daily has cost 104,000 dollars to a small group of authors, later joined by dozens other. They say they are shocked by the behavior of Amazon for several months, punishes the publishing house, storing books and less by eliminating the possibility to pre-order his books.
Meanwhile, Amazon represents 60% of the digital book market accuses the publisher of JK Rowling, author of Harry Potter, “the authors use as human shields.” Jeff Bezos, Amazon’s boss, comes in a leader supports the democratization of reading facing an “establishment” of publishing, anxious to preserve an outdated economic model favoring the rich at the expense of authors’ movement unknown writers published online. He seems prepared to go further in its fight to force Hachette reduce its margins so as to let customers download to their tablet and recent popular books at $ 9.99 instead of 12.99 or 14.99 dollars. Amazon says the price cut boosts sales and ultimately benefits authors and publishers.
Amazon ready to fight
In a few months, Amazon should start negotiations with Hachette other houses on the same subject. The Seattle company wants to set a precedent and establish a balance of power that will be favorable to him. She feels strengthened by the position of the Department of Justice. In 2012, the Department of Justice has in fact sided with Apple and Amazon in attacking houses like Hachette, Simon & amp; Schuster and HarperCollins, accused of secretly set up a cartel to keep the discounts on digital books beyond a certain threshold.
In his showdown with Amazon, Hachette try to stay quiet to let authors frontline plead his cause. She argues that the added value of the publishers in researching and promoting authors justify maintaining strong margins, including the growing niche of digital books.
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