A smartphone on two Christmas was offered an iPhone – BBC

A smartphone on two Christmas was offered an iPhone – BBC

The success of the iPhone 6, launched in September, is therefore confirmed. The American brand far exceeds its nearest competitor, Samsung which has enabled him 17.7% of phones during the holidays.

In its hood, the Santa had thousands of toys, but also a large shipment of iPhone. More than one phone on two activated the Christmas week was made by Apple, says Flurry analysis site. With 51% of smartphones purchased for the holidays, the American brand far exceeds its nearest competitor, Samsung. Korean accounts for only 17.7% of activated phones 19 to 25 December. Nokia – Mobile trademark of Microsoft – is 5.8% in the third position of a market that is then highly fragmented. Xiaomi, Huawei and HTC, three popular brands in East Asia, less than 1% of phones placed under the tree, in part because of the Christmas tradition is less strong in this region.

The success of the iPhone 6, launched in September, is confirmed by the figures. Christmas 2014 is thus a good year for phablets , these large phones including the iPhone 6 or more Samsung Galaxy Note IV. XXL smartphones, which accounted for 4% of phones and tablets sold for Christmas 2013, increased to 13% of activations for Christmas Flurry analysis.

This news comes at a time of a balance in the battle between Apple and Google for dominance in the mobile market. And if Android, the Google operating system continues to gain market share, manufacturers that use it are struggling to make profits. Struggling on the high-end Samsung announced a drop in profits in the third quarter. The margins of the Chinese Xiaomi are still weak and Sony as Motorola have lost money with their Android phones, says the site specializes Re / code.

Google makes no direct revenues on its mobile operating system, but Android allows the company to keep users on its ecosystem. While some companies do not see the profits come in and continue to build Android phones, this could become a problem for Google’s mobile strategy. Also, remember Re / code, more and more smartphones using the open-source version of Android, which uses the code developed by Google, but not all of the brand’s services. Another weakness against the ultra-locked Apple ecosystem.