Wednesday, June 22, 2016

Balmain passes under Qatari flag – The World

Revenue in the club fashion houses that count since 2011 thanks to its young artistic director, Olivier Rousteing, the fashion house Balmain was bought by the company Qatari Mayhoola for Investments, announced Tuesday June 21 evening the counselor of this operation, Bucephalus Finance. The transaction is valued at 500 million euros for the acquisition of the entire capital.

Alain Hivelin heiresses, who held 70% Balmain since their father’s death and the end of 2014 the management of the company that controlled the remaining 30%, therefore preferred to sell to a company of the Emir of Qatar while other deals were in the running, from L Capital (investment company of Bernard Arnault, CEO LVMH), the Anglo-Saxon Permira, or the Hong Kong Li Ka-shing. The Qatari bid was by far the best bid, and well above estimates that revolved more around 300 to 400 million euros). Sales of Balmain totaled 120 million euros ( Le Monde April 9)

Read also. The house sewing Balmain very courted

the same investment company of the Emir of Qatar had already resumed in 2012 the Valentino label for 700 million euros. The revival of this house convinced the shareholders of Balmain, who think that the new shareholder “enable the brand to accelerate its development, particularly with the opening of new stores in the international” according Bucephalus. For now Balmain only eight stores worldwide.



Successive owners

Established in 1945 by fashion designer Pierre Balmain, the small fashion house has changed owners several times. The death of its founder in 1982, she was taken by a Canadian industrialist, then sold to a former executive of LVMH, Alain Chevalier, to be located a little over a year after bankruptcy reorganization.

The brand was then bought by Alain Hivelin. The arrival in 2006 of Pierre Decarnin, a former fashion designer Paco Rabanne, had revived the fashion house, attractive stars, Marion Cotillard Gwyneth Paltrow. Since 2011, the house gaining momentum thanks to Olivier Rousteing, darling of celebrities like Beyoncé or Rihanna via Kim Kardashian.

If the emir of Qatar has agreed to buy luxury homes already existing is that his attempt to launch its own brand of clothing and leather goods, Qela, September 2013 but success was not at the rendezvous.

Read also: the luxury sector is forced to reinvent

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