Established in February 2015, the network of Stéphane Plaza estate agents – named this star to the overloaded agenda of M6 for which he hosted several programs on this subject – is expanding. Seventy-seven agencies already operate on the 126 which is scheduled to open in 2016. “Our goal says Bernard Creamers, president of the parent Plaza Franchising, is create a hundred branches a year to reach 500 in 2020, in cities of more than 10,000 owners and hold 7% of the market. To live well, each franchisee must achieve at least 500 000 euros in turnover, while the average in the profession, instead of between 250 000 and 300 000 “, he believes.
the company, with capital of 3.5 million euros, combines the famous animator (25.5% stake), which brings some cash but his own agency, located in the 11 th arrondissement of Paris, and especially his name, become a valuable brand 800 000 euros and M6 Creation, which holds 49% stake, alongside two former founders of Laforet network that are Bernard Creamers and Patrick -Michel Khider Lusigny (25.5% between them). The latter two are the operational management of the network in conjunction with their other hand, after their brutal eviction of Laforet in 2010 by the new owners.
Stéphane Plaza Real enters an already crowded market close 25 000 branches that did not really manage to …
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