Paris ranks fourth most attractive city in the world – Le Figaro

The French capital gained two places, as ranked by PwC, and ranks first on the criterion of the quality of life, ex-aequo with New York. Paris suffers in contrast to the lack of attractiveness of its business environment.

Paris still attracts, and even more. The French capital is ranked fourth most attractive city in the world, according to the study “Cities of Opportunity 2016″ the PwC study, and thus achieved its best score since 2011. Of the thirty evaluated cities, London took the top spot, followed by Singapore, Toronto, Paris and Amsterdam. The French capital, just off the podium, even gained two places compared to 2014, the last similar study.

The study was conducted from different economic, social and cultural indicators grouped into 10 themes, such as economic strength, intellectual capital and innovation or transport and infrastructure. Of the thirty cities in the ranking, London takes the top spot, followed by Singapore, Toronto, Paris and Amsterdam. The French capital gains two places compared to 2014, the last similar study. “Paris has a very consistent performance, it is the only city ranked in the top 10 in nine groups of criteria ten, demonstrating a major strength,” says to the AFP Fabien Goffi associated with the public sector at PwC France.

“Paris reached that score after eight years of economic and political crisis in the eurozone, which has deeply affected France and its most important city”

in detail, Paris ranks first on the theme of demographics and quality of life. “The performance of the French capital is explained by progession in almost half of the 10 themes considered,” says the study. Paris arrives and 2nd on the criterion of cultural vitality, “for the 4th and 5th quality of life for its brand”.

However, progress is still needed to Paris on the attractiveness of economic environment, including on the issue of cost of living. It ranks as 25th to the criterion of GDP growth, and 28th for that of job creation. Capital loses four places on the theme “economic power”, even if it remains in the top 10 ranking.

Despite the terrorist attacks that occurred in France in 2015, the “City of Lights is more attractive than ever, “adds the folder. “Paris reached that score after eight years of economic and political crisis in the eurozone that has deeply affected France and its largest city.” It now remains to know the impact that will have the Brexit on Paris, but especially on London dominates the rankings. “Within 2 years, London could accuse the blow of a long period of adjustment, source of instability and volatility, says the study Eric Bertier, partner in charge of activities Public Sector at PwC. But also the nervousness of markets and the gradual drying up of foreign investment, looming on the horizon. “