accordance with the offer he had made, the consortium, which includes France Running, Etam, La Chaise long, A Day Elsewhere Okaïdi, Armand Thiery and Yves Rocher France, will take 47 of the 72 stores in Bata, and 206 of the 355 employees of the group.
In addition, 35 transfers and a hundred reclassification proposals within the seven signs, and 400,000 euros for accompanying measures for employees who lose their jobs, are also planned. The consortium
will also € 8 million on the table. But uncertainty remains about the sustainability of the brand Bata. Etam has indeed said Thursday evening on the occasion of the presentation of its results that the 11 outlets that resume will be converted into stores under its own brands and therefore does not carry the brand “Bata”.
the decision of the court also noted that the goodwill taken over by the consortium members “will be operated by each candidate under its own name.” But she also said that Running, Un Jour Ailleurs and La Chaise Longue “However solicit obtaining the temporary authorization for use of the Bata brand” to sell the stocks resumed.
Leader Etam, Laurent Milchior, also raised the possibility of an operation by any member of the consortium as Bata 100% digital, but in dismissing the possibility that his group “who has no intention of become shoemaker “do it
ABC Shoes -. which operates the French branch of the Canadian group Bata shoes – was declared insolvent on January 20 due to” strong sagging attendance and sales “.
difficulty for years, Bata had already declared for the first time in late 2014 of insolvency and was taken over in February 2015 its leader François Le Ménahèze, who was then already associated Running the signs and Etam.
Mr. The Menahèze, which should leave office soon, said Thursday was “quite satisfied with the court decision, insofar as the objective was a maximum of employees retain their jobs.”
April 5 last, three takeover bids have been presented in court. Besides that of the consortium, a second offer was carried by the Vivarte group (Minelli, Andre, La Halle, etc.) associated with Spartoo shoes online sales site and Spodis society.
The trio originally planned to put on the table some 5 million euros and take 60 stores and 254 employees. According to the lawyer of the works council of Bata, Mr. Anthony Scarfogliero this offer was later improved, but excluding legal deadline, to take 262 employees and provide 10 million euros to the group. Scarfogliero me had unsuccessfully sought Wednesday to court to “reopen the debate” and “set a new period” before any decision.
A third takeover offer had been made by the Spanish company Yorga, and planned to keep 50 stores and 234 employees.
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